For those of us who have been retail merchants a long time, we know the pendulum tends to swing to extremes and then back. The consumer is weighing in and retail is thankfully heading away from cookie-cutter formats to one of experiential and a re-focus on customer service. Here at UNT, we are leading the way to develop those future leaders, with our new degree in Consumer Experience Management. Maria Halkias at the Dallas Morning News tells the story