Digital Scholar Blog

03

Jul
2017
Be Like Madonna, Transform Yourself Like a Chameleon

In my latest guest blog post for Total Retail, I suggest 5 strategies to extend a long life to your own retail career, examining some tips from pop-star Madonna.

Throughout the 80s and 90s, Madonna was the undisputed master of continually...

23

Jun
2017
Love Products and Retail? Why You Should Get Your Degree from the University of North Texas

Here in the Department of Merchandising and Digital Retailing at the University of North Texas, one of our passions is to prepare students for exciting and rewarding careers in the constantly changing retail industry.  We have a leading-edge, comprehensive program...

15

Jun
2017
From the C-Suite: Agents of Change

Change can be hard for some people. In his bestselling book Who Moved My Cheese?, author Spencer Johnson describes how to deal with...

06

Jun
2017
7 Old School Post-College Interview Tips

The memories of graduation are captured in photos and with a new degree in hand, many college grads are seeking their first ‘real’ job. And while technology has changed and benefited our lives in countless ways, there are a few successful tips your parents used that hold up remarkably well in...

31

May
2017
Watch the 2017 Digital Study Tour Video Diary

The inaugural trip was a huge success! Follow along and see the trip experience through the eyes of our students who travelled to Seattle, Portland and San Francisco. 

https://www.youtube.com/watch?v=oHNeZR9YH1E...

18

May
2017
New Digital Study Tour Launches at University of North Texas

The freshly-minted 2017 Digital Retailing degrees were handed out this past Saturday and we’ve proudly sent another set of bright minds out to make a difference in the eCommerce industry. But our work is never done, and right behind these digitally-savvy graduates is the next group of students,...

05

May
2017
12 Awesome & Unique Graduation Gifts You Can Buy Online

Giving great gifts is an art and the availability of online choices make the task easy, fast and even fun. Sure, gift cards or cash are functional choices, but they won’t leave a lasting impression on the grad. I love to give gifts that the recipient thinks fondly of me when they use it and...

26

Apr
2017
Local Nestle Café Finds Retailing Sweet Spot With Students’ Help

Business is about to get a little bit sweeter for the Nestlé Toll House Café in Highland Village thanks to help from University of North Texas students.

Students taking the Digital Retailing Strategies course are creating...

21

Apr
2017
SapientRazorfish Executive Discusses Retailer Innovation at University of North Texas Virtual Reality Consumer Experience Symposium

Recently, I had the opportunity during our annual GDRCC Consumer Experience Symposium here at the University of North Texas to sit down for a conversation with Jon Panella, Head of Commerce Technologies for SapientRazorfish, and chat about virtual...

13

Apr
2017
Google Executive Speaks at University of North Texas Virtual Reality Consumer Experience Symposium

Last week here on campus at UNT, our GDRCC had the opportunity to host a dynamic conversation with Google’s Matthew Pritchard about the rise of 360 video, virtual reality and augmented reality. We are only at the...

05

Apr
2017
UNT Digital Retailing Seniors Share Their Thoughts on Retail Data-Driven Merchandising

Here at the University of North Texas, we are fortunate to have strong support from leaders in the retail digital industry, as they come into our Digital Retailing classrooms and connect directly with our students.  Companies who generously give of their time include...

24

Mar
2017
Google, SapientNitro execs to discuss retail virtual reality at UNT talk

DENTON (UNT), Texas - How are virtual and augmented reality technologies transforming the way people shop? Retail and technology gurus from Google and SapientNitro, a marketing and...

16

Mar
2017
Social Media vs. Social Commerce: What is the Path to Conversions?

With our continually developing language of ecommerce, it’s easy to confuse the terminology of social media with social commerce. Connecting and engaging with our networks using social media platforms is a different activity than eCommerce that happens directly on a retailer’s website or...

09

Mar
2017
Digital Dialog Discourse: 21 Definitions to Clarify the Meaning of Digital

In a previous post, I discussed the ‘Language of eCommerce’ and the challenges created within organizations in the absence of a common, shared set of definitions around the...

08

Mar
2017
5 Strategies to Help You Hire Digitally Savvy Staff

In the role of vice president of e-commerce and marketing, I’ve managed teams of well over 100 associates. It seemed there was always an open position to hire due to promotion, a newly created role or someone moving on. We’ve all experienced the pain of hiring the wrong person for the job....

01

Mar
2017
The Language of eCommerce: Clearing the Confusion Around Digital Dialog

Just like often-used broad business terminology such as marketing, sales and products, the word digital is presently being slung around loosely like a well-used backpack.  Terminology definition and confusion of this relatively new business area can make it difficult for all levels within retail...

Welcome I'm Linda

Linda MihalicI work to lead the digital dialog at our university and in the industry. eCommerce is hard to keep up with - it’s fast-paced, constantly changing and wide open for the next out-of-the box thinker to shake up the status quo. And that’s why we love it! Read more about our blog